Thoughts on “The Future of Website Visitor Engagement”

I spent much of last week running around Cambridge and Boston to attend FutureM events. In case you missed it, FutureM featured “dozens of events and activities [showcasing] the leading ideas, thinkers and companies on the future of Marketing.” Kudos to MITX and the others who organized this weeklong shindig. I attended five of the […]

Social Media Tips and Insight from Lewis Howes, LinkedIn Expert

Recently we gave you some basic tips for improving your LinkedIn profile. Now we’ve brought back LinkedIn expert (and Ohio native) Lewis Howes for some advanced strategies. What’s the biggest mistake people make when creating their LinkedIn profile? Forgetting that LinkedIn is a social network, and that social comes first. Uploading your résumé once and […]

Five Things I Learned: “5 Ways to Measure Social Media Marketing Success”

Kudos to Anna for getting her act together and finally checking out the 2010 Social Media Summit. It had been on my to-do list too. But with the series finale of Lost, the Boston Celtics charging through the playoffs and my countless charitable endeavors, I just couldn’t find the time. Until last night, that is. […]